Be it corporate or sports logos, elements such as color palette, simplicity, negative space, and typography are essential, as they complete the entire logo design and make them memorable.
But it’s necessary to know that it’s the dynamism that makes a logo stand out. If you explore sports logos history, you can identify the trait in various sports team logos.
When designing a logo for a sports team, it needs to demonstrate history, vigor, identity, and culture. Take typography as an example.
Meanwhile looking at the fonts used in logos, you will find that they are bold and weighty. The reason to keep the fonts bold is to symbolize the sports team’s strength, courage, and zeal.
Here are more examples of sports team logos that you can take as inspiration.
The Golden State Warriors make the best example of the sports logos without names. It is rich in history, as the logo features the Bay Bridge. The bridge crosses the entire San Francisco Bay in California, which you can see in the stunning logo. The design elements make it easier for a diehard Golden State Warriors fan to recognize the logo in the blink of an eye.
While talking about the team, you cannot ignore the high contrast colors in the logo. The subtle combination of the yellow and blue background adds meaning to the bridge and incorporates aesthetics to the overall design.
Are you a newbie in a digital space or can’t differentiate between a website or webpage? Don’t worry! We’re here to elaborate on the two terms. Let’s discuss the “website” first.
In simpler terms, a website contains various web pages and uses hyperlinks to connect them. These web pages are kept under one domain and help in website identification.
Moreover, websites are also the primary source that connects hyperlinks to different sections. Navigating a website isn’t a hassle. You can easily do it by entering the domain address in the web browser.
You might find it fascinating that a website and webpage require the same programming languages for development. But the process of website development is more time-consuming and complex.
On the other hand, it’s essential to mention the two primary categories of the websites, such as interactive and static. Static websites contain information and resources without the visitor’s interaction and involvement.
Interactive websites enable visitors to interact with other visitors or website owners using the comment section or chatbox.
Ray Gatto designed the logo in 1961, and it is nothing less than a masterpiece. When you observe the logo, you will see the team’s rich history summarized in it. Isn’t it fantastic? The New York Mets logo features the four boroughs that connect New Yorkers. Can you see the tall building on the right side? It’s the United Nations Headquarters.
Moreover, in the middle, you can spot the Empire State Building. The tallest skyscraper in Brooklyn can be seen in the logo too, which is the Williamsburg Savings Bank. Are you thinking about the reasons for incorporating the white bridge in the design? It was kept to symbolize the unity of New York’s boroughs.
Do you want to add strength, vitality, dynamism, and strength – all in one design? You need to see the Milwaukee Bucks logo.
No doubt, the buck serves as the fundamental element of the sports team logo. But have you looked at the buck’s eyes? They depict the team’s determination and unity, which make it one of the best sports logos.
The logo has other elements hidden in it, such as the shape of basketball in the middle of antlers. Moreover, you can spot the letter “M”, written in an edgy font representing Milwaukee and connecting to the buck’s head.
Have you ever thought about why logo designs feature animals? You can find plenty of logos carrying bears, lions, and other wild animals. Similarly, the logo of the Philadelphia Eagles features a stunning eagle. The reason for choosing a fierce eagle emblem for a sports team could be the wild bird’s strength and determination.
No doubt, the logo represents excellence and history. The featured eagle and franchise’s name was inspired by the Blue Eagle symbol of the New Deal Stimulus Program, introduced in the 1930s. Moreover, the logo is memorable, and it is one of the factors that make it a well-known logo of a sports team.
Boston Celtics logo is unique in various ways. Most importantly, the designer, Zang Auerbach, successfully incorporated the Irish origins of Boston into the logo. You can see the generous use of green color with the shamrock symbol in the design. These elements represent the team’s Irish roots.
The logo was designed in the 1950s, but the elements and careful selection of color scheme made it one of the most famous logos for the sports teams. You can also try incorporating elements as you see in the Celtics logo that made it iconic.
Did you notice the symbol Hawk is kept in a semi-circle in the Atlanta Hawks logo? Moreover, the logo features a semi-circle that resembles Pac-Man.
These elements don’t only draw attention to the logo but showcase the high level of creativity used to develop a fantastic logo.
Do you know why the semi-circle looks like Pac-Man? It’s because, in one of the seasons, the Hawks recorded the highest sales for the Pac-Man gear.
Following the example of other sports logos, the franchise incorporated the eponymous character into its design to stand out.
With a captivating red and blue color scheme, the New York Giants logo with lowercase letters “N” and “Y” grabs attention instantly. The current version was developed in the year 2000. The logo makes the best example of a simplistic yet aesthetically pleasing logo.
However, the New York Giants logo has gone through various levels of modification and has faced controversies too. In the early 70s, the logo featured the acronym of New York “NY”, which was changed to “Giants”, when the team was moving to New Jersey.
Did you know the red stockings or red socks are the primary elements of the Boston Red Sox logo since the early 90s? The red socks in the logo have been modified several times since 1931. They have played a significant role in defining the team’s success. If you’re genuinely enthusiastic about baseball, you take only a few seconds to recognize these iconic red socks.
Real Madrid has various elements featured in its logo. These elements carry important messages, which may leave you awe-struck. Let’s start with the crown, which exemplifies the Spanish region of Castile. Moreover, you can see the initials strategically arranged across the crest, representing Real Madrid Club de Futbol.
When it comes to the color scheme, it also has meaning to it. For example, the blue color stands for excellence, red indicates passion, and gold represents rich tradition. These elements make it one of the captivating sports logos with hidden meanings.
Do you want to incorporate two or more colors into a logo? But you’re not sure about how the colors will look together. You can take Liverpool’s logo, for example. It makes the best example of a logo that carries different colors and still looks aesthetically pleasing.
No doubt, the colors yellow, teal, and red go well together. You can spot the liver bird in the logo too, which represents Liverpool and relates to the rich culture of the club.
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You look at Manchester United’s logo and think it looks like an embassy’s symbol to some extent. However, the elements such as the footballs on either side of the logo indicate that the logo belongs to a football team.
On the other hand, you might find it surprising to know that there’s a connection between Manchester Army Consulate and Manchester United.
As you can see, the coat of arms was made after drawing inspiration from the former. Moreover, the ship on the top of the logo showcases that Manchester is England’s chief port community.
It wouldn’t be wrong to say that New York Knicks’s logo is highly recognizable – thanks to its dynamic stature. It will remind you of a superhero’s emblem placed on the front of his Micheal Doret. He was a New Yorker who designed the logo, wanting fans to see the New York Knicks as a basketball superhero.
The team logo also features the franchise name, making it a fantastic example of sports logos with names. If you’re looking for ways to incorporate a team’s name in a logo, you can observe the New York Knicks logo for inspiration.
The Calgary Flames logo for the Canadian ice hockey team represents several truly astonishing. The transformation of the letter “C” to the flames is one of the attention-grabbing elements of the logo. The flames in the logo represent a town that was burnt during a Civil War.
The designer, Patricia Reddit, has done a great job by incorporating flames in the logo. Because Calgary is well-known for its oil industry, these flames make it an appropriate representation of the cosmopolitan city in Alberta. This simple design has made it one of the few evergreen and iconic NHL logos still used today.
This wing-like symbol belongs to the ice hockey team, Philadelphia Flyers. The stylized wings and color combination of black and white have nothing to do with the city. If you observe the logo, you will see that the wings make the notion of the letter “P”, which is transforming into action.
The logo makes the best example of adding unique elements to a logo and making it perfect. The way the designer placed and designed the letter “P” to the logo showcases utmost creativity.
Baseball enthusiasts know that the Los Angeles Dodgers logo has been modified various times since its inception in 1899. It’s safe to say that the Dodgers logo is one of the best sports logos in history. The current variation is apparent and has a contemporary appeal to it.
The design features a baseball with lines emerging from it, which is simple but works well for a sports team. Moreover, the classic baseball-style script typography completes the whole design and adds aesthetics to it.
Suppose you want to incorporate a specific aesthetic into your logo without making it look cluttered. In that case, you can play with various typography styles and choose the one that complements the entire logo design.
Do you want to demonstrate power, strength, and aggression using your logo? Take the Chicago Bulls as an example. Most sports teams opted for aggressive mascots to develop an eye-catchy and remarkable logo. Choosing aggressive mascots is an excellent idea for various reasons.
For example, the angry mascot makes you look like a powerful and strong team that intimidates opponents and excites fans but a lighthearted design like the Miami Dolphins logo gives a more playful vibe.
The edge horns and ears in the Chicago Bulls logo incorporate uniqueness into the overall logo design and turn it into a dynamic emblem.
What if we tell you it’s possible to use your logo for dual purposes? Don’t believe us? Let’s take a look at the New Zealand Rugby Union logo.
Since Rugby is the national sport of New Zealand, there’s no denying that the governing body might have invested in its logo to serve its purpose correctly. The logo also represents the rugby team and the organization that manages those teams.
Moreover, it satisfies the requirements of a business and sports logo, which is truly inspiring. The New Zealand Rugby logo has the best of both worlds when it comes to color palette and typography.
The simplistic black and white colors with artistic visuals make it a perfect design. Lastly, you can’t ignore the attention-grabbing typography, as it makes the logo unique.
You don’t want to use an exaggeratedly aggressive mascot in your logo, but you need to demonstrate your valor and strength too. We’ve got you covered!
In this case, the logo for the Arsenal Football Club can become a great source of inspiration. It doesn’t feature an angry mascot, but incorporating a canon is also an excellent idea to highlight the element of aggression.
Moreover, placing the design in a frame is another way of adding depth to the logo, even if the frame has a round shape. It will unify the entire design and draw attention.
In the Arsenal logo, there’s a shield that combines the whole logo. The idea of using the shield helps showcase strength and fortitude, which is suitable for the sports industry.
Did you know one of the essential principles of having a logo is memorability? With sports logos, it gets difficult to stand out, as the majority go for the same design playbook.
However, the logo of Detroit Red Wings broke all stereotyping associated with the sports logos. And the result is a recognizable design adored by the sports team’s fans.
On the other hand, the logo of Detroit Red Wings also tells you to think outside of the box and not be afraid to experiment.
The flying wheel in the logo looks unique, and the detailed feathers and intricate wheel hubs incorporate aesthetics to the logo design.
When it comes to iconic sports logos, no one can beat the class of NFL logos. It represents a sport that is highly popular among the Americans. From youngsters to adults, everyone likes to go crazy in the support of their favorite teams in NFL. The logo itself showcases a true bold image of the league. Though, it has seen some minor changes in the last few years, but still it remains a symbol of elite sports in US.
NBA represents a yet another a popular sport in US i.e. basketball. Kids from very young age are addicted towards this sport, rightly due to its passion in the country. This is the major reason why NBA logo is also quite renowned in the sports circuit of America.
It has a very distinctive look as compared to other sports logos. It looks clean, simple and engaging to the eye. Over the years, it has seen various types of modifications due to the changing trends. The modern NBA logo was introduced in 2017, and it is indeed termed the best version of all the early predecessors.
Just like basketball, hockey is also a favorite sport of many Americans. It has got a great history in the country, which is why people are really passionate about it. The NHL league is therefore a highly famous sports property in the America. Factually, you will not find any American without the knowledge of NHL logo. It is quite popular among the fans and is designed quite strongly as per the latest trends. The shiny red and black combination in the NHL logo looks really fantastic, illustrating a strong identity of the league.
Chicago Bears is a famous NFL franchise based in Chicago, US. The team has won countless titles in the national football circuit, showcasing its true dominance in the field. It is the major reason why the team has got thousands of followers in the country. The logo of the franchise is highly popular among the fans. The bear face portrayed in the Chicago Bears logo shows a flare of exquisite boldness. This makes the whole emblem highly energetic, showcasing the true values of the franchise.
Miami Dolphins is yet another a popular NFL franchise known due to its powerful gameplay. The iconic Miami dolphins logo is very unique as compared to the other teams. The representation of a dolphin in the logo makes its whole identity standout among others. This logo has seen few moderations in the last few decades. The primary thing that remained constant in the logo is the demonstration of an endearing dolphin. It basically represents the identity of the franchise, precisely how it is described in the official name.
LA Rams has always remained a top name in the American NFL circuit. The full name of the franchise is Los Angeles Rams, but it is mostly referred by the name of Rams. The logo of the club is quite simple as compared to other NFL team logos. It just uses a wordmark which is indeed a unique thing among the conventional team logos. Yet, the overall presentation of the LA Rams logo is very impactful, demonstrating a strong branding of the club.
Do you think brainstorming and researching are enough to develop a cutting-edge logo for the sports team?
The sports team logos need to be inspiring and engaging, and developing the kind of logo can be challenging.
Following tips can help you design a fantastic logo that will intimidate the rival team and excite the fans.
Most sports teams follow the trend of having an aggressive version of their mascot. It could be a bear, like the Chicago Bears logo, or it could be lighthearted like the Boston Celtics logo.
For example, historical figures such as Romans and Spartans can make the best aggressive mascots. You can think about medieval knights, pirates, or ninjas before choosing a mascot for your logo.
According to creative designers, the human eye instinctively follows the lines of a design. This practice contributes to adding emotional connotation to the specific shapes.
For example, a circle is considered a playful shape. Your eyes also move while you look at it. Similarly, sharp or edgy points help create specific spots to arrest a viewer’s attention.
The sharp edges and points make the image visually interesting and help make the viewer attentive. Also, the sharp edges aren’t for mascots only. To add edgy vibes to any sports team logo, you can play with spikes, blades, and other aggressive imagery to spice things up.
Incorporating typography into your logo design is helpful. This is because you can’t rely on just an image to convey the tone you want. However, you need to be careful when choosing the right fonts because if it doesn’t align with the imagery, the logo won’t create an impact.
You can also leverage the style of the typography to embody the desired emotions and vibe. Sharp serifs, bold slabs, and rounded edges are all elements that can affect a logo’s perception.
Moreover, you can emphasize the middle word by buckling it, and bend the first and last letters to create an arch. This idea will create a slightly 3D effect, make it fun to read and recognizable.
Framing in logos is essential as it keeps the elements of a logo together. It combines the visuals and texts to incorporate unified vibes, keeping the image aesthetically pleasing. Using frames also draws attention to the focal points of the logo design.
Moreover, a sports team also needs to unify its fan base. When it comes to framing, you can go for anything from circles to shields.
No doubt, everyone knows about various big-league teams. For example, every football fan knows about the Dallas Cowboys and their unique NFL logo. However, this isn’t the case for local or club teams.
They need to inform their viewers of the sport they play before they want people to come to their games. The majority of these teams incorporate symbolism into their logos, which showcases the sports they play and the values they stand for.
As a team owner, you can also enhance the symbolism further by adding elements depicting what you play.